Through the years, WordPress proves itself to be the best among its competitors when it comes to content management. According to the most recent statistics, 29% of all the websites comprises those created through WordPress. These data results indicate that this content system is widely utilized by several individuals and businesses worldwide.
Aside from its ergonomic property, WordPress is an excellent tool for maximizing your search engine ranking. Its features and overall technical design present the key instruments that are necessary for improving your chances in SEO. To make you closer to your ranking objectives, here are the SEO techniques for WordPress that you can utilize this 2019.
1. Ensure that your URL arrangement looks nice and clean
The standard automatic URLs that WordPress generates are generally not SEO-friendly. Good thing, your default settings can be customized to fit your search engine needs. You can do this by clicking the Settings button and finding the Permalink Settings under this feature. Choose “Post Name” to ensure that your permalink mechanically optimizes for your ranking. In addition to this, you can also modify the URLs of your separate posts by slug customization. Look for the “Slug” field in your post creation page and substitute the default permalinks with your preferred keywords.
2. Utilize keywords in your title and header tags
It is a must to use your keywords in a non-scripted way throughout your content. Always keep in mind that SEO-friendly content contains several keywords that are related to the main topic instead of one. However, there are specific major keywords that need to be in your title and header tags. Besides, you can improve your ranking opportunities by strategically putting this first phrase in the beginning paragraph near your title.
3. Install an XML sitemap
Uploading an XML sitemap isn’t highly-mandatory in encouraging Google to pilot your pages. Nonetheless, having one can be beneficial for the whole procedure through guaranteeing that your new posts spread most swiftly. Just be wary of inconsistency between your sitemap and robots.txt to avoid future hassles.
4. Set up Your Page in Google Search Console
This tool is significant in ensuring that you are well-informed with all the SEO notifications and cautions that you need to handle. Notices from GSC reach you when Google experiences hard times in indexing your web posts.
5. Create content according to the right length for your chosen keywords
Try to search what length works best for your preferred keywords. In addition to this, try to analyze if until what extent you can create content in the best way. Also, include the specific needs of your target audience.
6. Resolve if you prefer www or not
Select the primary domain that you can stick with for the rest of your blogs. Whether its https://www.yoursite.com or https://yoursite.com that you choose, try to be consistent with your preferred option. In addition to this, it is also a must to stipulate your primary domain in your Google Search Console.
7. Stick with HTTPS
Aside from ensuring the safekeeping of your pages guest’s confidential data, switching to HTTPS can help you rank high in the search engine. In addition to this, HTTPS sites rarely show “not secure” warning to site visitors because Google prefers them more.
8. Enhance your Site speed
A fast website undoubtedly earns the preference of users. To identify your WordPress site speed, utilize the Google PageSpeed Insights tool. It determines how fast your page loads based on rating out of 100 percent. Besides, this tool recommends useful fixes to deal with slow page loading.
9. Continue building links
Internal and external linking is crucial in spreading link equity across your web page. It is also great in optimizing user experience through page views, time, and bounce rate on your site.
10. Download the Yoast plugin
Through the years, Yoast SEO continues to improve itself to handle all the regulations and algorithms related to SEO techniques for WordPress blog. Its significant benefits include upscale content optimization, instant link addition to RSS feed, and automatic XML sitemaps.
There you go! Once you follow the several SEO techniques for WordPress mentioned above, all you have to do is to create content in the best way that you can. Expect to see your business rise up this year!