Sustainable Fashion: How Two Companies are Trying to Do Things Right

Sustainable Fashion: How Two Companies are Trying to Do Things Right

In your opinion, how an industry should operate in a sustainable way, which is responsible for manufacturing over 19,000 pounds of trash per day? This is a pertinent question which is revolving around in the minds of designers, brand runners, and local activists; and they were looked to seek the answer for this in a very first Austin’s Fashion (Sustainable) Week, which took place some days ago.

We went to attend an event named as Sustainable Fashion Week. It was in the form of the panel discussion with some local fashion designers. Here are the snippets of the discussion which we recorded and key points are explained below:

Studio of Miranda Bennett (based in Austin & clothing manufacturers USA) and Eileen Fisher (a clothing manufacturers USA) were made part of our discussion. Both have put in a lot of effort to inculcate an idea related to circular fashion plus sustainability in the design; into their brands. What they have done is described below:

Miranda Bennett’s Studio

The above-named studio is responsible for a collection of plant-dyed and modern apparel, which is based in the USA, out of Texas (Austin).


This studio uses dyes in natural passion in their clothing, unlike other clothing manufacturers in the US. Not many time ago, they started, even, buying wood waste which is leftover (obviously which otherwise would’ve gone into any dustbin) via local sawmills and by utilizing that to made natural dyes.


For the sake of better account for a full lifestyle clothing, Miranda’s studio has commenced gathering MBS’ old clothes which generally customers leave to put on. If someone is MBS permanent customer, all he or she has to worry is to return back his or her old purchased clothes and in return, he or she will receive a discount (20pc off) in the next purchase order. Clothes in a fairly good condition are also sent for donation purposes. Unwearable cloth goes to one of the three places-

  • Inculcated into Miranda’s product line for zero waste, which is then turned into the making of children’s clothes, pillows’ clothing, and fabric’s boxes for some other quilters, crafters or designers.
  • Shipped to their recycling partner in a textile industry based in Austin, which transforms these clothing into well-made industrial rags.
  • Donation towards Quilt Guard in Austin Area. Quilts are then further donated to SAFE; a shelter home for children and women who are battered, in Austin.

Production with Ethics

For the production of clothing, Miranda Bennett Studio collaborates with the Open Arms, a US-based cloth and apparel manufacturers which believes in sustainability. Open Arms also empowers women who are a refugee, by using fair based wage employment.

Eileen Fisher

A cut and sew manufacturers based in the USA, Eileen Fisher is a clothing manufacturers in the US that certainly has made commitments for circular designs and using materials for recycling.

A derivative of some original Eileen Fisher apparel brand, Renew has its own official take-back program alongside reuse program. Customers can simply return back their old clothes of Eileen Fisher and get in return a gift card worth $5 and the firm will either go for reselling of the clothing via Eileen Fisher’s Renew (offering at a price lower than the original) or utilize its fabric to design a wholly and completely new clothing piece. Even the clothes which have been gone through a badly stained process can also be re-dyed (by utilizing dyes which are all natural) and transformed into some sort of new clothing product.

However, net gains earned from the commercial sale of the renewed clothing send towards those programs which support and appreciate positive initiatives for girls, women and the environment as a whole.

Girlfriend Collective

A startup that is Seattle-based has manufactured leggings in full length with stuff made from twenty-five water bottles with 25 different processes. There exists a disorganized trend in the production of recycled fabric where few facilities will utilize unused bottles of water for a return of higher profits. Our production process (for cut and sew manufacturers in the US) is being monitored and supervised by the Taiwanese Government in cooperation with their recycling authority just to make sure that only wasted water bottles are utilized and get a go-ahead for the manufacturing of leggings. A blog post revealed all the above facts.

The water bottles are figured out and sent to the respective sections and then forwarded to various processing hubs in Taiwan. Then bras and leggings are produced by using Polyethylene Terephthalate, also called as PET.

The commitment of Stella McCartney for her luxurious brand towards sustainable production is quite evident from their collections in outlets. A lifelong and evergreen vegetarian (cut and sew manufacturers) design maker Stella McCartney does not usually make use of leather or any other fur in creating her designs. Her brand’s hi-tech and new trainers have a clear target to fight the negative effects of shoe production on the overall environment. The shoe called smart shoe has been adopted by using Eco-friendly stuff and is entirely recyclable. Collections of her include men’s and women’s ready-to-wear, lingerie, eyewear, accessories, kids, and fragrance. As of now, McCartney is in operation of 51 stores (freestanding) in the locations covering Soho in Manhattan, Mayfair and Brompton Cross in London, Palais Royal in Paris, Tokyo, Milan, Beijing, Shanghai, and West Hollywood in Los Angeles.

In the same way, clothing and jewelry brands which are based in Bali are using recycled and sustainable kinds of stuff. Christina Zipperlen, a local manufacturer, manufactured a piece of silver jewelry for her company, by utilizing green certificate, making sure a process based on clean waste. Having an existence in South Asia, we are severely and directly impacted by the resultants of pollution and toxically waste.

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